A brief summary of the facts
On April 13th the Festival announced the 18 films to be shown at Cannes. Among them – to everyone’s great surprise – was The Meyerowitz Stories (directed by Noah Baumbach) and Okja (directed by Bong Joon-ho). The problem is these two films produced by Netflix are only available to subscribers oftheir own channel and won’t be shown in regular cinemas… Their selection caused immediate outcry at Cannes. But Okja, in the official competition for the Palme d’Or, maintains its online release will happen next month. Netflix: 1 – Movie theatres: 0.
The festival subsequently announced – to avoid a boycott perhaps – that from next year the competing films must be available for general release in French cinemas. A return snub for Netflix…
Pedro Almodóvar hammered the point at the opening press conference:
“It is unimaginable for me to give a Palme d'Or to a film that won’t be seen on the big screen, in one way or another.”
A resounding silence fell over the room.
Will Smith – who’d already warmed the ambiance with his slightly forced jokes about being the token black American on the jury – hastened to make his own, not exactly spontaneous, heartfelt appeal, duly validated by his PR, where he declared his kids’ love of going to the movies was equal to their love of Netflix. No really, there are no conflicts of interest here. “I love life, I love Netflix!” Exclaimed the star of Bright, a science-fiction detective movie with a pharaonic budget of 90 million dollars set for release in December exclusively… on Netflix.
The following day the cast of Wonderstruck, produced by Amazon, hit the red carpet. Its director Todd Haynes confided that unlike Netflix, “at Amazon, the guys really do love cinema.” This is clearly set to be the fortnight’s theme…